Nokia's big push to re-establish itself in the modern smartphone world appears to be paying early dividends The company may have shipped as many as 1.3 million units of its Windows Phone Lumia handsets last year, says Bloomberg. Surveying the usual range of analysts, Bloomberg found that forecasts varied from 800,000 to 2 million Lumia phones, with only one person estimating less than 1 million, resuling in an average of 1.3 million. Be respectful, keep it civil and stay on topic. We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion.
CNET también está disponible en español, Don't show this again, Thorsten has his work cut out to turn the once mighty mobile tanker around and catch up with the likes of Android and iOS, Here's our take on the five things Thorsten really needs to do, and fast, Swapping CEOs is all well and good, but there's no substitute for a decent operating system, BlackBerry's recent woes can be traced phases of the moon infographic iphone case back to an OS that's way too long in the tooth, RIM has tried to spruce up the BlackBerry OS by taking a few trips to the dentist for some shiny veneers -- but mobile users haven't been taken in by this cosmetic bling, Nothing less than a whole new OS will do to compete with the likes of Android and iOS..
Heins' priority number one is therefore to get BlackBerry 10 out the door with as few delays as possible. The sooner the better. Rushing out a half-baked, buggy OS won't wash either. Nothing less than "insanely great" is the order of the day. No pressure, Thorsten. When Steve Jobs returned to Apple after years in exile, he brought with him a giant red marker pen -- and got busy slashing the number of products the company was churning out. "Deciding what not to do is as important as deciding what to do," was Jobs' mantra -- and that laser-like focus is now the envy of the tech world.
Heins needs to wield his own marker pen phases of the moon infographic iphone case and purge RIM's cluttered portfolio, Identikit BlackBerrys that differ only by the amount of chrome trim they have aren't going to win the smart phone war, RIM needs to focus on a few great devices and kill off all those boring, plasticky also-rans, And talking of plasticky, BlackBerrys are way too cheap, Low-priced hardware may win you fans in gangland among those who like to use BBM to organise riots, but it's not going to up your brand cache with the civilised majority, Being the handset of choice for teens is frankly a poisoned chalice -- they may convince themselves that they'll remain as unchanged as Twilight's vampires, but all too soon they've left school and jettisoned their sticker-clad BlackBerry for something more sleek..
Heins needs to make BlackBerry cool again -- and making gadgets an object of aspirational lust usually means making them unaffordable for teenagers. Fewer, more expensive BlackBerrys should be on Heins' mind. Sorry kids. Another problem is design. Look at BlackBerry handsets through the ages (and it is ages, the company was founded in 1984), and you'd be hard-pressed to see much difference between BlackBerrys then and now. RIM likes to claim that's because the BlackBerry is a 'design classic' but that just sounds like an excuse for 'we couldn't be bothered to change it'.